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Tag: Search Engine Optimization (SEO)

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Create an Effective SEO Roadmap to Boost Performance

An SEO roadmap is vital for turning high-level objectives into actionable projects. It provides a detailed plan with tactics, timelines, and context to bring your strategy to life.Every business needs an SEO roadmap to...
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Enterprise SEO Implementation: Engineer’s Playbook with Six Tips

A strong SEO strategy is crucial for companies that rely on their digital brand. While SEO management handles high-level planning, the technical implementation of enterprise SEO measures falls on programmers or developers. The connection...
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SEO Title: Understanding Google’s July 2022 Product Reviews Update

Google recently announced the rollout of the July 2022 Product Reviews Update, which is expected to take two to three weeks to complete. The update aims to prioritize extensively researched product reviews in search...
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How to Become an SEO Manager: Insights from 52 Job Listings

SEO managers are responsible for developing the strategy to improve a website’s search visibility and organic traffic. But what exactly do they do? What skills and qualifications do they need? And how can you...
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Google News Update: Enhancing Content for Users

Google recently announced the rollout of the “Helpful Content Update” on August 25. The update aims to prioritize original and helpful content created for users rather than content tailored for search engine traffic. This...
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10 Types of Keywords: Examples and How to Find Them

Keywords are a crucial aspect of SEO, helping your content attract more visitors to your website. In this post, we'll discuss the 10 most important types of keywords that can improve your SEO strategy.1....
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September 2022 Google Core Update: What You Need to Know

Google recently announced the September 2022 Core Update, following the completion of the Helpful Content Update. The rollout of this new algorithm update began on September 12, 2022, and is expected to be fully...
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In-House SEO: Expectations and Success Strategies

In-house SEO is a practice where a company manages and executes search engine optimization strategies internally rather than outsourcing to an external agency. This trend has been growing as companies seek individuals who are...
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Optimizing Search Results with Google’s Branded Search Patent

In 2012, Google filed a patent called “Ranking Search Results” that details how branded search queries can impact search result rankings. This patent focuses on using branded search queries, navigational queries, and independent links...
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Manipulating Google for Profit: Cheese, Wine, Whistles with Elon Musk & Boris Johnson

The Cambridge Analytica scandal revealed how public opinion can be manipulated using data from platforms like Facebook. But can manipulation still occur even after such scandals are exposed? Search engine algorithms may process search...
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Enterprise SEO Implementation: 6 Tips for Engineers

A strong SEO strategy is a crucial component for companies looking to build their digital brand. While high-level SEO planning is typically handled by SEO managers, the technical implementation of enterprise SEO measures is...