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Top Websites’ Conversion Rate Optimization Statistics: Key Numbers and Trends

Conversion Rate Optimization (CRO) measures the percentage of people who take a desired action on your site, such as signing up for an email list or making a purchase. Without benchmark numbers, it's hard...
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Manipulating Google: Cheese, Wine, and Whistles with Elon Musk & Boris Johnson

The Cambridge Analytica scandal exposed how public opinion can be influenced through manipulation, particularly using Facebook data. However, the question remains: is manipulation still possible post-scandal?Search engines like Google rely on algorithms to process...
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Top 12 SEO Meetups to Boost Your Skills and Network

If you want to connect with other SEO enthusiasts in person, attending an SEO meetup is a great way to do so. These gatherings provide a more relaxed and informal setting compared to large...
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What Does Google’s Exit from Anti-Cookie Campaign Mean for the Future?

A significant development in the world of digital advertising and marketing made headlines this week as Google announced a major shift in its approach to third-party cookies. This decision comes after years of anticipation...
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SEO and Content Marketing: A Guide by Ahrefs

SEO and content marketing are two different marketing strategies, but they work well together. You don't have to choose between them - it's actually best to combine them for the most effective marketing approach....
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10 Types of Keywords: Examples and How to Find Them

Keywords are a crucial aspect of SEO, helping your content attract more visitors to your website. In this post, we'll discuss the 10 most important types of keywords that can improve your SEO strategy.1....
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Beginner’s Guide to Redirects: Setup & Best Practices for Success

Redirects are an essential part of managing a website. They guide users and search engines from one URL to another automatically. This can be useful when you need to direct users to relevant and...
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Manipulating Google for Profit: Cheese, Wine, Whistles with Elon Musk & Boris Johnson

The Cambridge Analytica scandal revealed how public opinion can be manipulated using data from platforms like Facebook. But can manipulation still occur even after such scandals are exposed? Search engine algorithms may process search...