Tag: User experience

Welcome to Creator Columns, where we bring expert voices to you to help you grow better.I’ve been working as a marketing strategist for seven years, and my experiences as a consumer have shaped my...

Microsoft has introduced a new version of Bing's AI search called Generative Search. This new version aims to provide users with a more intuitive and exploratory search experience while also prioritizing clicks to websites.The...

Conversion Rate Optimization (CRO) measures the percentage of people who take a desired action on your site, such as signing up for an email list or making a purchase. Without benchmark numbers, it's hard...

Google recently announced the rollout of the July 2022 Product Reviews Update, which is expected to be completed within two to three weeks. The update aims to prioritize extensively researched product reviews in search...

A recent study conducted by the American Customer Satisfaction Index (ACSI) has revealed that users are increasingly satisfied with search engines and social media platforms, despite concerns about the integration of AI technology.Search engines...

Google recently announced the rollout of a new algorithm update called the "Helpful Content Update." This update aims to prioritize original and helpful content created for users rather than content created solely for search...

Google Consent Mode is a solution developed by Google to help businesses cover for measurement gaps when users decline to share their data, typically via the “Reject” button on the website’s cookie banner.For visitors...

Google Chrome has recently made a significant update by dropping support for the First Input Delay (FID) metric, emphasizing the importance of transitioning to the Interaction to Next Paint (INP) metric for developers. This...