Running a successful international live YouTube show can be a challenging yet rewarding endeavor. With the vast reach and popularity of YouTube, there is a huge potential to engage with a global audience and build a dedicated following. In this article, we will explore tips and strategies for gaining traction and growing your show on YouTube.
**The Power of Video Marketing**
YouTube is a powerhouse when it comes to video marketing, with over 2.5 billion users worldwide. Despite its massive user base, a recent report by Social Media Examiner revealed that only 51% of marketers are currently using YouTube as part of their marketing strategy. However, the report also found that 59% of marketers plan to increase their use of the platform in the future.
Video has become an essential tool for businesses, with 91% of them using video as a key marketing strategy according to Wyzowl. The reach of online videos is staggering, with an audience reach of 92.3% worldwide. This highlights the importance of incorporating video content into your marketing efforts, especially on platforms like YouTube.
**Building a Following for Your Show**
When it comes to running a successful live YouTube show, there are several key strategies that can help you gain traction and grow your audience. Here are some tips based on the experience of running successful shows like SEO Office Hours:
**Engage With Your Audience:** Interacting with your audience is crucial for building a loyal following. Encourage viewers to ask questions during the live chat and make them feel like an active part of the show. This engagement can help create a sense of community and keep viewers coming back for more.
**Bring In Guests From All Backgrounds:** Diversity in your guest lineup can help attract a wider audience and bring fresh perspectives to your show. Consider inviting guests from different industries, backgrounds, and locations to keep your content engaging and relevant to a diverse audience.
**Be Part of Communities:** Networking and being active in relevant communities can help you connect with potential guests and collaborators for your show. By participating in industry-specific groups and forums, you can build relationships and find new guests to feature on your show.
**Answer Questions Our Community Wants Answered:** Addressing the needs and questions of your audience is essential for keeping them engaged. Encourage viewers to submit their questions in advance and dedicate time during the show to address these queries. This can help you provide valuable insights and establish yourself as a trusted resource in your niche.
**Consistency Is Key:** Establishing a regular schedule for your show can help build anticipation and loyalty among your audience. By consistently delivering high-quality content at the same time each week, you can create a sense of routine for your viewers and increase engagement over time.
**Different Ways To Stream To YouTube**
When it comes to streaming your live show on YouTube, there are various platforms and tools available to help you reach your audience. Two popular options are Zoom and Streamyard, each offering unique features and capabilities for live streaming.
**Zoom:** Zoom is a versatile platform that allows you to host live video calls with multiple participants. You can edit the video before uploading it to YouTube, making it easy to enhance the quality and presentation of your content. Zoom is a popular choice for live shows like SEO Office Hours, where real-time interaction with guests and audience members is essential.
**Streamyard:** Streamyard is another popular platform for live streaming to YouTube, offering features like direct streaming to your channel and recording for later upload. Streamyard is user-friendly and customizable, making it a great choice for brands looking to create polished and professional live shows.
**Encourage Live Q And A**
Live Q&A sessions can add an interactive element to your show and help foster engagement with your audience. By encouraging viewers to ask questions during the live chat, you can create a dynamic and participatory experience that keeps viewers invested in your content.
**How To Promote**
Promoting your show is essential for reaching a wider audience and growing your following. Utilize social media platforms like LinkedIn and Twitter to share updates and engage with your audience. Include relevant keywords and tags in your video descriptions to improve visibility in search results and attract new viewers.
**Be Open To Feedback**
Feedback from your audience can provide valuable insights and help you improve your show over time. Welcome feedback from viewers and make adjustments based on their suggestions to enhance the overall quality and appeal of your content.
**Don’t Give Up**
Building a successful live YouTube show takes time and effort, so don’t be discouraged if you don’t see immediate results. Stay persistent, be open to trying new strategies, and learn from your experiences to continuously improve and grow your show.
In conclusion, running a successful international live YouTube show requires dedication, creativity, and a willingness to engage with your audience. By implementing the tips and strategies outlined in this article, you can effectively gain traction, build a loyal following, and create engaging content that resonates with viewers around the world.